Spaceship Captain’s Log
Self Promo
How Promotion: Merit Award
Text:
When devising an inventive idea to demonstrate my clean, pure, precise and mathematical take on graphic design, I spent weeks calculating the formula for proportionalizing the perfect white rectangle. I studied the works of Villard, Renner, Livio, Pacioli, Le Corbusier, Cohen and Tschichold. I used the purist Italian paper worth more than my future salary. The pure white paper is as soft as a newborn albino polar bear. I was able to calculate the perfect proportional postcard using the ratio of 1 : 1 + 5 / 2. After programming the formula into a lazer cutter, I was able to create the perfect amount of white space that is most erotically pleasing to the eye.
Then I said “fuck it” and ran that shit over with my car.
